Thoughtful, prosperous alignment of your values and your lifestyle.

You might think that in a world where such a thing is possible, we’d all be trying on lifestyles until we found one that fit.

But relatively few do.

As it stands, the norm is to pick a popular one, perhaps fully aware that The Man himself is at the helm, and run with it for several decades, even well after its ultimate irrelevance and emptiness begin to show.

Meanwhile, we complain fondly about it, make knowing jokes with our colleagues about it, steal pens and toner to reclaim some of our lost self-esteem, and if we’re lucky, become at least numb to the work itself.

What makes it seem worthwhile is that the proceeds allow us to build, in our evenings and on our weekends, a fraction of the life we wanted all along.